11Jun 2014 by Philippa Willitts

Podcast Episode 74: How to Justify Higher Freelancing Rates

Podcast
Most people would love a pay rise but, when you're a freelancer, you have to negotiate changes in fees with every single client! To make it far more likely that one of your clients or publications will pay you more, you need to ensure that it is absolutely clear why you deserve a raise. What value do you provide to them? What are you doing that benefits their company? Why are you worth keeping, in favour of a cheaper competitor? In this podcast episode, Lorrie and I look at ways to make sure you justify the fees you want to charge. Enjoy! Show Notes Writing for different audiences - experts vs beginners Freelance writing: to specialise or not to specialise Why and how to charge more for your freelance writing The…
Read More
18Feb 2014 by Philippa Willitts

Podcast Episode 68: Working for free and the myth of ‘exposure’

Podcast
[tweetherder]Writers, stop working for free, and certainly never pay for the privilege![/tweetherder] We see it all the time, and it seems to be getting worse: business owners and media outlets put pressure on writers to work for free. Is there any benefit to this, or is the fabled 'exposure' they promise not worth a thing? In this episode, Lorrie and I look at the facts and share some rather strong opinions on the topic! Show Notes Episode 4: Is writing for free ever ok? The Center for Architecture and Urban Design Los Angeles (CALA) logo design competition 99 designs Absolute Write: $5 for 500 word articles Carol Tice on Freelance Writing Scams Philip Hensher stirs debate among authors after refusing to write for free Paying bills with a drawing of…
Read More
05Feb 2013 by Philippa Willitts

Episode 25: Why and How to Charge More For Your Freelance Writing

Podcast
We ran out of storage space for our earliest episodes. But fear not, we have made these many, many hours of freelance writing goodness available for just £10. If you want access to them all, please click Add to Cart and buy through our e-junkie account for instant access. This solo episode by Lorrie is the third in our series of three podcast episodes about money. In episode 23, I talked about how to set your freelance writing rates, and in episode 24 we discussed the practicalities of things like invoicing, chasing clients and setting payment terms. So today, Lorrie talks about under what circumstances you should consider raising your rates, and exactly how to go about it. Show Notes The Key to Creating More Remarkable Connections There are several ways to make…
Read More
22Jan 2013 by Philippa Willitts

Podcast Episode 23: How to Decide What to Charge for your Freelance Writing Services

Podcast
We ran out of storage space for our earliest episodes. But fear not, we have made these many, many hours of freelance writing goodness available for just £10. If you want access to them all, please click Add to Cart and buy through our e-junkie account for instant access. When starting out as a freelancer, negotiating the tricky world of how much to quote to potential clients can seem entirely bewildering and confusing. How do you pick a number? Do you charge per hour or per piece of work? And are the numbers you are quoting realistic? Deciding what your hourly rate should be, how much to charge for a press release or a direct marketing package and how to avoid falling into the pitfalls of asking for too little…
Read More